PLR For The Average Guy

So John and Matt call me why I’m sitting in the airport getting ready to fly to Farmington NM (if you get the chance to go – pass) and ask me to guest blog about private label rights for the next two weeks. Sure John and Matt I’d love to .. as soon as I figure out what the hell private label rights (I’m calling them PLR from now on cause I am lazy and hate typing private label rights – damn it, did it again).

Where was I, oh yes PLR. I really don’t know much about PLR to be honest. Seriously I’ve heard about them, hell I’ve even bought a few (like 500 or so) but for me my experience is limited to “click here to buy this PLR”

The biggest problem I have with PLR is this:

1.       What to buy? I mean how do I know if it is crap or not? What are some warning signs that might let me know beforehand that I am about to waste a day’s wage (about 3 bucks) on the secrets of hamster raising PLR?

2.       What to do with it? Do I just throw it out there unedited (bad idea btw), do I totally redo it, do I just take the best parts and throw away the rest?

3.       What can I do with it? Can I edit it totally, remake it into a video, a membership site, something else?

So over the next couple of blog post I am going to try and sort it out for me and you. Make no mistake – John and Matt are the experts, I am just an average guy who wants to get involved and use PLR but has no clue or idea how to.

With that in mind I asked John to sit down with me and explain some stuff about PLR to me. And boy did he. Seriously, I went from a guy who knew jack crap about PLR to actually making not one, but two different PLR products in under 2 hours. I took action with just one of those products and made close to $70 in two days with it. Not bad for the 99 cents I paid for it. More on this later though.

Back to PLR. PLR to me is standing on the shoulders of giants and a great way to get intel on different market places. Seriously, if there is a PLR about a topic I’d guess there is a market willing to buy that product to go along with it. So instead of having to go and spends days and hours searching for market places I could take a PLR product and not only learn about the market but become an instant expert and a published author (that has a nice ring to it) as well.

The other thing PLR is to me is research. Know how most books are written – take 3 books on any subject, take out the best info of each of them, and then add your own personal touch along with the best info and faster than you can say Shamwow you’re an author with a new book. Now why I don’t suggest you do that – it has been done and truth be told taking the meat of the PLR is a great way to put out your first PLR product.

So there you have it – what I think PLR is – it’s research on a topic, a niche finder – one that buys products btw, and gives you the ability to enter that niche and become an expert pretty quickly.